Marta Bogacz, Author at The Masters – Challenge Us!
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How ADHD and dyslexia teach you better UX design
How ADHD and dyslexia teach you better UX design
Marta Bogacz | 25 August

ADHD and Dyslexia come with difficulties that most users experience, to a much smaller extent. So we believe every UX designer should know them.

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What do developers want?
Marta Bogacz | 2 August

What makes software developers enjoy their job and feel like it helps them in achieving personal goals? Here’s what our programmers said.

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Why would you want to do business in Dublin?
Marta Bogacz | 17 February

Thanks to ridiculous tax and legal incentives, Dublin has become the favorite destination for multinational tech giants. It will also become the next EU startup central, attracting the attention of key players like TheMasters.io.

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broken car picture
If you’re a developer, you need to do customer support
Marta Bogacz | 30 November

Customer support is no longer the number people call to waste their afternoon on listening to an underpaid consultant reading off a script. It’s where users come to help you build a better product – if you’re there to listen.

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The Growth Hack We Keep Ignoring
Marta Bogacz | 21 October

When your revenue relies on customers renewing their subscription every month, you have no choice but to view them as people. Their patience is limited, their loyalty is only as big as yours, and relying on word-of-mouth marketing makes their good word worth every minute spent on nurturing the relationship.

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6 ways to spy on your competitors
Marta Bogacz | 4 October

Let’s talk about espionage. Let’s think about how lucky you are when there’s someone more experienced and successful in your niche – someone you can learn from in express time.

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Why you can’t find customers
Marta Bogacz | 8 September

Some entrepreneurs think like misunderstood artists. That it’s the users’ job to understand the brilliance of the product. And they watch their business burn, waiting for their due recognition to come. How to change it?

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Slack vs. Hipchat – what is better for communication in your company?
Marta Bogacz | 26 August

When Slack exploded in 2014, most of its soon-to-be customers were still using email and post-its for internal communication. (And supposedly pagers, fax-modems and telegrams). HipChat was dominating the business chat market and ChatOps was a foreign and experimental concept – even though HipChat was already doing it.

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How to choose a software house III – the ultimate test
Marta Bogacz | 10 August

Searching for a software house means a lot of work, but still less than building your own development team – it just takes a lot of careful research. And even after you’ve spent days going through portfolios and analyzing websites, you might still have doubts if the team that made a bunch of beautiful apps is actually the team that should build your app.

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How to get featured on Product Hunt?
Marta Bogacz | 3 August

Product Hunt has became a necessary part of every product launch. With its community of tech enthusiasts, entrepreneurs, angel investors and tech journalists, you’d need a really good reason not to try put your product in front of that audience.

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